SEO Website Design & Development

SEO Website Design

What is a SEO Website? Think for a while about this word. Did you understand something?

A website that is optimized with Search Engine is called SEO website. Our technical team efforts to build such a website that should be optimized with Google and Bing search engines. It helps website to rank it up for a specific keyword or a group of keywords. For any business, when SEO website designed and developed, there are maximum chances for this website to appear in search results at search engines. When targeted audience search for a specific query, search engines display your website on top of the results.

Web design refers to the design of websites that are displayed on the internet. It usually refers to the user experience aspects of website development rather than software development. A web designer works on the appearance, layout, and, in some cases, content of a SEO website.

Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; user interface design; authoring, including standardized code and proprietary software; user experience design; and search engine optimization. We have experts to design and develop SEO website, that should be user friendly, fast responsive and mobile friendly as well.

Different Types of Website Design

You should decide what this website will be like before embarking on the web design process. There are a lot of types of websites in the website design scope, but most often these types of websites are distinguished: landing pages, corporate, online stores websites, blogs, and portfolios.

Let us see how each of these types differ and what advantages they have.

Landing Page Site

It is a one-page site whose purpose is to quickly and efficiently sell a product or service. As a rule, landing pages are distinguished by their bright design and the presence of one or more blocks in which the user is invited to leave their contacts for communication.

Here are some advantages of landing pages:

  1. Concrete offer – selling pages completely concentrate the user’s attention on the company’s offer and smoothly but persistently lead him to place an order or perform another action.
  2. Simplicity – selling pages have a relatively simple structure, so here, the user will not get confused about the site’s links and structure.
  3. Low price compared to multi-page sites.
  4. The site’s lightweight – the client, will not run away from you to competitors while waiting for the page to load.
  5. Quick creation. Compared to multi-page sites, high-quality landing pages are created quickly – from 1 day to launch a landing page according to the template to 5 days for development and filling from scratch.

Some popular examples of landing pages are Lyft, The Professional Wingman, Muck Rack and Cigital.

Corporate Website

This is a site that broadly represents a company on the Internet. Having visited the site of any company, you will see a description of the company there, a list of their services, their advantages, etc. The complexity of corporate sites can be very different; it all depends on the customer’s requirements and the size of the business. Some popular examples of corporate websites are Pixar, Blab’s studio, Waark Design and Inventia Life Sciences.

Features of a corporate site are that it should have a logo, corporate patterns that will be memorable, and a person in the future will know for sure that this is your company and have not forgotten about your site. It should contain a separate page about the company, with company description, promotions, and advantages; such a page always helps a potential client know the company a little better and learn more information about it. Also, corporate sites should contain customer support if he urgently needs to ask any question or for help.

Online Stores

These sites are familiar to each of you: AliExpress, Amazon, Taobao, and dozens of other similar sites. The main challenge to the designer here is the amount of information and goods and the design of the order page.

The online store’s website design must comply with the AIDA system, that is, a model of consumer behavior that describes the sequence of events leading to the purchase decision: attention → interest → needs → action.

Goods basket design also has its own particularities – everything should be as concise and straightforward as possible. The selected product’s price should be shown at once, considering discounts, if any, exist.

Summing Up

Despite such a huge number of websites and applications in the modern world, new products are continuously released every day. Some will certainly be crowned with success, and some remain useless. The main thing is to study this topic thoroughly and understand why web design is important for business and how to create it correctly.

If you want to learn how to create a functional and visually attractive website, then we suggest you read our step-by-step article on how to create a website design.

Principles for a good website design

  1. WEBSITE PURPOSE. Your website needs to accommodate the needs of the user.
  2. SIMPLICITY. Simplicity is the best way to go when considering the user experience and the usability of your website.
  3. NAVIGATION.
  4. F-SHAPED PATTERN READING.
  5. VISUAL HIERARCHY.
  6. CONTENT.
  7. GRID BASED LAYOUT. 
  8. LOAD TIME
  9. Mobile Friendly

Tools and Technologies

Web designers use a variety of different tools depending on what part of the production process they are involved in. These tools are updated over time by newer standards and software but the principles behind them remain the same. Web designers use both vector and raster graphics editors to create web-formatted imagery or design prototypes. Some popular web designing tools are InVision Studio, Figma, Adobe XD and Marvel.

Marketing and Communication Design

Marketing and communication design on a website may identify what works for its target market. This can be an age group or a particular strand of culture; thus, the designer may understand the trends of its audience. Designers may also understand the type of website they are designing, meaning, for example, that (B2B) business-to-business website design considerations might differ greatly from a consumer-targeted website such as a retail or entertainment website. Careful consideration might be made to ensure that the aesthetics or overall design of a site does not clash with the clarity and accuracy of the content or the ease of web navigation,[10], especially on a B2B website. Designers may also consider the reputation of the owner or business the site is representing to make sure they are portrayed favorably.

Web Development

Web development is the work involved in developing a Web site for the Internet or an intranet. Web development can range from developing a simple single static page of plain text to complex web applications, electronic businesses, and social network services.

What is a Web App?

A web application is a version of a web page that has been optimized, usually by a development team, to be used from a mobile phone. Thanks to this, it can adapt to any device.

These 5 characteristics will help you to differentiate a web application from other types of apps:

  1. They only require a single development process (e.g., HTML) that works on all devices. In other words, the web application adapts to any operating system.
  2. There is no need to download them. The application is hosted on a server and accessed from a browser. This means that it is necessary to have an internet connection to access it.
  3. They are accessible from any browser. It does not matter if you are using Firefox, Chrome, Safari, or any other browser, you can access the web app.
  4. They rank in traditional search engines. As they do not need to be downloaded, you will not find them in the app stores, but they will appear as a result in engines such as Google.
  5. These are available every time to access from worldwide and to every one.

Types of Web Applications

This time, we aim to classify the types of web apps. This classification is based on its function and how it is presented. Here are five different types of web apps, with each of their own characteristics.

Static Web Application

If you choose to create a static web app, the first thing to know is that this kind of web application displays very little content and is not very flexible.

They are usually developed in HTML and CSS. However, animated objects such as banners, GIFs, videos, etc., may also be included and shown in them. They can also be developed with jQuery and Ajax.

Dynamic Web Application

Dynamic web applications are much more complex at a technical level. They use databases for loading data and their contents are updated each time the user accesses them. They generally have an administration panel (called CMS) from where administrators can correct or modify the app’s content including text and images.

E-commerce

If the web application is an online store or shop, its development is likely to resemble that of m-commerce or an e-commerce site. This kind of app’s development process is more complicated because it must enable electronic payments via credit cards, PayPal, or other payment methods. The developer must also create a management panel for the administrator. It will be used for listing new products, updating or deleting them, and managing orders and payments.